SoleTraderGuide

Privacy Policy

This policy explains how SoleTraderGuide.co.uk (“we”, “us”, “our”) collects, uses, and protects information about visitors to our website. We are committed to protecting your privacy and handling your data in accordance with UK GDPR and the Data Protection Act 2018.

This policy was last updated March 2026. For legal advice specific to your situation, consult a qualified solicitor.

What Data We Collect

We collect a limited amount of data about how visitors use our website. This falls into two categories:

Analytics data

We use analytics software (currently in the process of being configured — we will update this policy when an analytics provider is selected) to understand how visitors use our site. This typically includes: pages visited, time spent on pages, approximate location (country/region level), browser type, and device type. We do not collect personally identifiable information through analytics.

Contact form submissions

If you contact us via email at [email protected], we will receive your email address and any information you choose to include in your message. We use this solely to respond to your enquiry and do not add you to any marketing list without your explicit consent.

How We Use Your Data

We use the data we collect for the following purposes:

  • To understand how visitors use our website and improve our content accordingly
  • To respond to enquiries submitted by email
  • To detect and prevent security issues or abuse

We do not sell your data to third parties. We do not use your data for automated decision-making that produces legal or similarly significant effects.

Cookies

Our website may use cookies — small text files stored in your browser — to support analytics and site functionality. We aim to use as few cookies as technically necessary. If we introduce analytics or marketing cookies, we will update this policy and implement a consent mechanism compliant with UK GDPR.

You can control and delete cookies through your browser settings at any time. Note that disabling cookies may affect the functionality of some parts of our website.

Third-Party Services

Our website may include links to third-party websites, including software provider sites and HMRC's gov.uk pages. We are not responsible for the privacy practices of these websites and encourage you to review their privacy policies before submitting any personal information.

We participate in affiliate programmes with some software providers. When you click an affiliate link, the provider may use cookies or tracking technologies to attribute your visit. See our affiliate disclosure for details of which providers we work with.

Our website is hosted on Vercel. Vercel may process connection data (such as IP addresses) as part of serving web traffic. See Vercel's privacy policy for details.

Your Rights Under UK GDPR

Under UK GDPR, you have the following rights in relation to your personal data:

  • The right to access the personal data we hold about you
  • The right to rectify inaccurate personal data
  • The right to erasure (the "right to be forgotten") in certain circumstances
  • The right to restrict processing of your personal data
  • The right to data portability in certain circumstances
  • The right to object to processing based on legitimate interests
  • The right to withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at [email protected]. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Contact Us

If you have questions or concerns about this privacy policy or how we handle your data, please contact us at [email protected]. We will respond within 5 working days.

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